Best 8 SEO Reports in Google Analytics (GA4)
Add Conversion Rate Column to Google Analytics 4 Reports
Everybody has been wondering what happened to the "conversion rate column" in Google Analytics 4. We used it extensively in Universal Analytics (UA),...
The Complete Guide to Shopify Backups
Your E-commerce platform represents the core of your business. Because Shopify is very stable and works well, a large number of store owners...
Reducing Spam by 95% on Google Ads Performance Max Campaigns
Lately we experienced a ton of spam on our Google Ads Performance Max campaigns. We had fake clicks, bad leads, an...
Introduction to Google Analytics 4 Measurement Protocol
Measurement Protocol allows you to send offline data to Google Analytics with the ability to send 72 hours back in time for offline...
How to Open a Google Takeout Mbox File
This article provides a simple guide on opening an mbox file from your Google Takeout backup, whether from Gmail or Google Workspace emails....
List of Apps and Software We Use
At One Scales, we pride ourselves on being transparent about the data and information we use. With that spirit in mind, we're...
Track Link Clicks in Google Analytics (Via Events and GTM)
This article provides an easy-to-follow guide on how to track any link clicks on your website and see them in the "events"...
Track Site User Agents & Bots for Free with GTM + Google Sheets
If you're looking to compile a list of user agents and bots visiting your website without requiring developer assistance or additional server costs, this...
How To Download Files From Google Sheet URL
We made a simple tutorial to easily take a list of URLs on a spreadsheet (in this case on Google...
Turn Your Google Sheet into a Free Public REST API
You can now easily turn your Google Sheet into a public API for free.
We created this guide and video tutorial...
Off the Rails: Fixing Your Shopify & Google Analytics Data Discrepancy
Discrepancies between Shopify and Google Analytics data can lead to confusion and incorrect business decisions. In this article, we'll explore the reasons behind...
Can I Block ChatGPT From Using My Content?
Blocking ChatGPT from using your website content is a concern for some of you. While some aspects can be controlled, others may be...
Setting Up URL-Based Events in Google Analytics (GA4)
Many website owners and digital marketers often wonder how to track specific user actions on their website, such as when a user lands on a...
Harness the Power of Search Console Reports in GA4
Today, we're exploring Search Console Reports in Google Analytics 4 (GA4). They're a handy tool for understanding the traffic coming to your site...